Core Competencies
- Design Leadership: Design Thinking, Team Mentorship, Change Management, Strategic Systems Thinking, DesignOps.
- AI & Innovation: AI Growth Strategy, Human-Centered AI, Machine Learning Integration, Chatbot/Conversational UX, Digital Transformation.
- Product & Execution: Product-Led Growth, Agile/Iterative Development, Roadmapping, Cross-Functional Collaboration, ROI Analysis.
- Research & Systems: User Research & Testing, Task Analysis, Design Systems, Competitive Analysis, Mobile & Desktop Platforms.Adobe Creative Suite.
Technical Skills
- Design Tools: Figma, Sketch, Adobe Creative Suite
- AI/Productivity: ChatGPT, Gemini, Microsoft Office Suite, Figma
- Prototyping: HTML/JS, Figma, Interaction Architecture
Professional Experience
Optum | Senior Director of Experience | Feb 2023 - Nov 2025
Led strategic design initiatives within Corporate Strategy, focusing on high-level enterprise outcomes, AI transformation, and cross-functional team development.
- AI Growth & Strategy: Developed the strategy for AI transformation across the Corporate Strategy group, ensuring high team adoption and establishing a scalable framework for future innovation and efficiency gains.
- Strategic Impact & ROI: Created a proprietary framework to quantifiably measure the value of experiential outcomes against key business metrics, ensuring design initiatives drove revenue impact and product-market fit.
- Mentorship & Change Management: Accelerated team effectiveness by 20% through the implementation of a skill grid assessment platform and Systems Thinking training, fostering a culture of proactive change management.
- Cross-Functional Leadership: Led Product Experience for high-priority Enterprise Partnerships, bridging silos between design, product, and engineering to deliver cohesive outcomes for complex business problems.
Director of Product Experience & Design | Sep 2020 - Feb 2023
Oversaw a scaling product design team, acting as a mentor and manager while ensuring unified experiences across the healthcare ecosystem.
- User Research & Empathy: Scaled organizational empathy by designing a Clinical Immersion Program, allowing executive and product leadership to deeply understand user needs and workflows.
- AI & Machine Learning Integration: Designed a digital behavioral health solution leveraging chatbot interventions and automated education, directly changing the way patients interact with care systems.
- Product-Led Growth: Drove provider efficiency by redesigning the Provider Portal, streamlining core workflows for physician groups and revolutionizing workplace collaboration.
- Team Management: Managed a diverse team of designers and design managers, providing strategic direction and fostering an environment of iterative development and UX perfection.
Product Experience & Design Manager | Feb 2018 - Sep 2020
Managed the tactical execution of product roadmaps, addressing the ecosystem dynamics of design and how product decisions support enterprise priorities.
- Strategic Definition to Execution: Led the PRD and design for a comprehensive virtual care delivery platform, supporting a massive shift in care delivery behavior during the early pandemic.
- Experience Unification: Unified patient health management applications, condensing multiple disparate experiences into one streamlined, cohesive digital channel.
- Complex Systems Design: Developed flows and designs for the Genomics England rare genetic condition program, managing consent protocols within a highly regulated environment.
Manager of UX/IX Design | Aug 2016 - Feb 2018
Focused on influencing client decisions regarding user experience and managing UX designers and researchers across multiple projects.
- Design Systems & Prototyping: Participated in the development of the company Design System by building robust HTML/JS prototypes and custom JS libraries to provide automated guidance on build specifications, accessibility, and core platform components.
- Interaction Design: Created conversation architecture and interaction patterns for chatbot support agents, establishing early frameworks for automated user assistance.
- Platform Unification: Designed patient and provider portals to connect regional health system care delivery, ensuring visual and functional consistency across web and software applications
UnitedHealth Group | Senior UI Designer | Aug 2013 - Aug 2016
- Mobile & Web Design: Developed next-generation wellness portals and mobile experiences for Medicare & Retirement, utilizing cognitive science principles to drive behavior change in weight loss and smoking cessation programs.
- Data Visualization: Designed dashboards for business intelligence and healthcare economics, transforming complex data into actionable insights.
Previous Experience
- Information Architect & UX Designer: E-commerce and Business Intelligence Platforms
- Graphic/Print Designer & Developer: Branding and Digital Marketing
Education & Certifications
Systems Thinking Certificate Program | Cornell University
Graduate in Graphic Design & Art Direction | Portfolio Center
B.A., Fine Arts / Graphic Design | Indiana University
A.A.S., Commercial Art & Advertising | Jefferson Community College
Interests
- Performance Optimization: Applying a systematic, research-first approach to personal pursuits, including completing ten 100-mile ultramarathons
- Design & Fabrication: "Make it work" ethos applied to DIY projects, from vehicle maintenance to home gut-rehabs.